R E S O U R C E More Reach, More Impact: How to Inspire Customers to Join in Your Marketing Campaign
In community level marketing, companies rely on loyal customers to spread their messages, both online and offline. It’s the best way to reach a world full of people looking to their peers because it allows you to bypasses the doubt that traditional advertising channels imbue.
Growing a community of loyal brand advocates isn’t easy, but Purpose-driven companies are especially well positioned to do so successfully. Use the checklist More Reach, More Impact: How to Inspire Customers to Join in Your Marketing Campaign to make sure you have the building blocks of community in place.